Built for the relentless. Alex Extrait de Parfum is an exclusive, proprietary blend formulated entirely in-house for the active lifestyle. Unlike standard market offerings, this signature fragrance is engineered at a massive 40% fragrance oil concentration—placing it in the elite tier of true Extrait de Parfum.
Suspended in a high-grade perfumer’s alcohol base, this premium formulation is specifically designed to project heavily during intense physical activity while maintaining unparalleled longevity. The scent opens with a bright, energetic burst, transitioning smoothly into a rugged, smoky core before settling into a highly durable leather foundation. Alex Extrait de Parfum is an investment in uncompromising performance: requiring fewer sprays, cutting through sweat and fatigue, and outlasting conventional alternatives.
b) Fragrance Notes
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i. Top Notes: Citrus, Fruity (A bright, energetic, and refreshing opening that immediately awakens the senses and projects heavily).
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ii. Middle Notes: Smoky (A distinct, rugged core that adds depth and an edge of intensity as the fresh opening settles).
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iii. Base Notes: Woody, Leather (A highly durable, grounded foundation that stays close to the skin and projects lasting confidence).
c) Performance
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i. Concentration: 40% Extrait de Parfum (The absolute highest tier of fine fragrance, offering maximum density and richness).
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ii. Sillage: High. The precision alcohol base ensures strong, active projection that cuts through the air and leaves a commanding trail during physical movement.
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iii. Lasting Upto: 10 to 12+ hours. Designed to endure through rigorous physical training and remain present long after standard atmospheric conditions fade other scents.
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iv. Super Macerated: Yes. Stored in a strict temperature-controlled environment for a minimum of 15 days to ensure maximum projection, depth, and optimal fusion of the high-concentration oils.










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